Diving into the heart of the oceans with the A-Guide Smart audio guide at the Aquarium La Rochelle

One of Europe's largest aquariums now welcomes its visitors with Sycomore's A-Guide Smart audio guide: a fleet of 350 devices that turns the exploration of the marine world into an educational, interactive immersion.

The Aquarium La Rochelle: a marine jewel in the heart of the city

Located right in the city centre, the Aquarium La Rochelle offers a unique immersive experience of the underwater world, with more than 12,000 marine animals from all the world's oceans. From majestic sharks and sea turtles to fascinating jellyfish and colourful corals, visitors explore different ecosystems, from tropical waters to the mysterious depths, while discovering marine biodiversity and the challenges facing the oceans.

With annual attendance exceeding 800,000 visitors, the aquarium plays a central role in promoting ocean protection and environmental education. To make this experience even more enriching and accessible, it has integrated Sycomore's A-Guide Smart audio guide.

350 A-Guide Smart audio guides for an optimised experience

Since the start of the tourist season, a fleet of 350 A-Guide Smart audio guides has been accompanying visitors. This installation was designed to meet the high demand during peak summer attendance: every visitor, whether the first or the thousandth of the day, enjoys the visit to the full without constraint.

The choice of the A-Guide Smart was clear for several reasons. This new-generation audio guide is easy to use, letting visitors focus on discovering the marine species. With a battery life of more than 18 hours, it is perfectly suited to the aquarium's long opening days, particularly in summer when hours extend from 8.30 am to 11 pm. The devices also feature an intuitive content management system, allowing the teams to easily update information as the exhibits evolve.

A more interactive, educational and seamless visit

The visit, lasting an average of 1.5 hours, is punctuated by audio commentaries that guide visitors through the different tanks, with captivating anecdotes and scientific facts presented in an accessible and engaging way, for young and old alike.

The audio guide also contributes to better visitor flow management: with each person having their own explanations within earshot, crowds in front of information panels disappear and circulation becomes smoother, even at busy times.

Finally, the A-Guide Smart raises awareness of environmental issues more effectively, providing clear information about the threats facing the oceans and the actions needed to protect them. Every visitor leaves with unforgettable memories and a heightened awareness of the need to preserve marine ecosystems.

A model of innovation for cultural institutions

In partnership with Sycomore, the Aquarium La Rochelle has successfully integrated technology to enrich its visitors' experience. With 350 audio guides in service, it ensures everyone a smooth, enriching visit that respects their time and interests — a model to follow for cultural institutions wishing to modernise their offering.